Footly

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What Footly is

Footly is a feet-focused marketplace for creators who sell photos, videos and custom requests, and it pays them a share of each sale that rises with the paid plan they choose. It runs as a progressive web app (PWA) instead of a store-listed app, which its own blog says avoids app store restrictions on adult content. The blog describes a feed-based marketplace with profiles and individual content sales, aimed at creators who manage their business from a phone. Buyer accounts are free, creators choose one of 3 paid plans, and the site says weekly payouts go out via ACH or Paxum.

Most of what Footly publishes about itself sits in its blog, in guides that compare it with other feet marketplaces. One of those guides carries the disclosure that Footly publishes it and offers a competing creator platform, so the comparisons are marketing from a party with an interest, and the claims below are the site's claims about itself.

How earning works on Footly

Creators sell feet-focused content to buyers who find it in an algorithmic feed. The site describes that feed as a mix of posts, collections and creators, with recommendations based on what a buyer views and likes. Its pitch to new sellers is that they have more chances to be seen "without being buried on page 5 of a grid". That is the main discovery claim, and the blog sets it against FeetFinder, which it calls dated and grid-style.

The interface is built around a swipeable feed, vertical cards, large tap targets and layouts that do not break on small screens. One blog roundup lists a mobile analytics dashboard, push notifications for sales and messages and content management sized for small screens. The blog also says the platform adds AI features such as smart matching, auto-tagging and enhanced search, without explaining how they work, so they are feature claims and not documented tools.

What a creator can sell is listed in the fee description. The same tiered platform fee applies to subscriptions, pay-per-view, tips, paid message access and custom requests. That gives a creator several revenue lines on one account: recurring subscriptions, individually priced pay-per-view posts, tips from buyers, messages a buyer pays to open, and custom requests where a buyer asks for specific content. The comparison page lists custom requests among the reasons creators choose Footly and says custom content carries a premium.

The plans are a ladder of 3, named Rising, Spotlight and Icon. Each step up costs more per month and lowers the platform fee taken from each sale, and the blog frames the choice as a trade between a fixed monthly cost and a lower cut. The plan fee is a separate monthly charge, so the share a creator keeps is a share of each sale and does not include what the plan itself costs. The blog makes the same point in its general advice: a low commission can still cost more overall when a fixed plan charge applies during quiet months.

Buyers are guided toward on-platform checkout. The blog's advice to sellers is to publish a few strong posts, set clear prices and use safe on-platform checkout instead of social media DMs. Buyer payments run through CCBill, according to the comparison table, and the site footer says card statements show a CCBill descriptor. The blog adds that free promotion is different from free selling, and that a creator should compare membership charges, deductions from sales and payout costs before choosing a platform.

For a first month, the blog's guide suggests recording the plan cost, time spent creating and promoting, paid orders, refunds and actual payouts, and comparing net proceeds per hour against buyer enquiries. It also says to start with one platform so the time and cost per sale can be measured, and to add another only when listings can be kept current. Elsewhere Footly's blog recommends a split approach for mobile-focused sellers, with Footly as the primary platform and FeetFinder as a secondary one for extra traffic. Both pieces of advice are the platform's stated view of how it fits next to other marketplaces.

Anonymity works through a display name. The blog says a creator can sell under a display name so buyers do not see a legal identity, while creator verification is still required for payouts and compliance. Its comparison with FeetFinder also lists an anonymous mode and custom billing descriptors on the Footly side.

Money, rules, and fees

Footly's model is a fixed monthly plan plus a percentage platform fee on every sale, with earnings paid weekly by ACH or Paxum. The comparison page says those payouts clear in 1-3 business days and that Footly absorbs the processing fees.

In October 2026 the blog's FAQ lists the plans as follows:

  • Rising at $3.99/month with a 15% platform fee
  • Spotlight at $6.99/month with a 10% fee
  • Icon at $9.99/month with a 5% fee

The same FAQ says the fee applies equally to subscriptions, pay-per-view, tips, message access and custom requests, and the comparison page words the top tier as "no extra commission" beyond the plan's fee. An older roundup on the same blog describes the subscription as free basic with optional premium, which does not match the current 3 paid plans, so the FAQ is the version to rely on.

For verification, the stated rule is that creator verification is required for payouts and compliance. The comparison pages name Ondato as the KYC provider, say creators are verified in minutes, and elsewhere describe a 24-hour automated verification. The site describes itself as 18+ only with verified creators and human-created content, and its footer links 2257 compliance, DMCA, anti-trafficking, refund and complaint policies. The comparison page also claims 24/7 moderation.

The footer links an Affiliates page and Referral Terms, so a referral scheme exists alongside selling. The blog guides do not give its rate, and they do not state a minimum payout either, although they point readers to a separate page of payout rules.

Who Footly suits and who it does not

Footly fits a creator who works mostly from a phone and wants a low fixed entry cost. The Rising plan is the cheapest listed way in and the fee falls with each step up, so a seller can start at the low end and decide later whether a higher plan pays for itself. A new creator with no following is the person the feed-based discovery claim is aimed at, since the pitch is that new profiles get shown in the feed and are not sorted under established ones.

It also suits a creator who wants subscriptions, pay-per-view posts, tips and custom requests handled with one fee rate. Because the site applies the same tiered fee to all of them, there is a single percentage to reason about and not a different cut per product. A seller outside the US who already holds a Paxum account has a named payout rail, and the blog's own advice for international sellers is to check country eligibility, payout method, minimum balance and waiting period before uploading a catalog.

Creators who want fast access to cash should read the schedule carefully. Payouts run weekly and take 1-3 business days to clear, which Footly's blog contrasts with the 30-day earnings review period it attributes to FeetFinder, but it is a weekly batch and not an on-demand withdrawal.

The main caveat is traffic. Footly's blog itself credits FeetFinder with the largest feet-specific buyer base and with winning on traffic, and it gives no buyer count for Footly. A seller counting on discovery alone has no published number to plan around, so bringing an outside audience is the safer assumption. A second caveat is that these figures come from blog guides, and the terms of service, payout rules and referral terms linked in the footer are the documents that govern fees and payouts. Read them before paying for a plan.

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