Clonezone

What Clonezone is

Clonezone is a UK adult retailer, trading online as Clonezone Direct and in high street shops, and it runs an affiliate program for promoters who send it shoppers. The program page says it was launched together with Paid on Results, an affiliate network, and that the reader finds out more and signs up through a link to that network. The store is aimed at a gay and fetish customer base and is based in the UK, so it fits affiliates whose traffic is British or at least comfortable with a UK shop.

The store's own banner sums up the range as gay sex toys, fetish, lubricants, underwear, bondage and more. So one program covers 2 kinds of promoter: the affiliate who writes about toys, lube, underwear and gifts, and the affiliate who covers fetish and bondage gear. Both earn through the same Paid on Results sign-up, and the program page describes a single scheme for the whole store.

The company behind it is stated on the site. Clonezone is the trading name of Libertybelle UK Ltd, with a registered office in Manchester and a head office in Woolwich, London. Its shops are listed in Soho, Manchester and Birmingham. The program page calls Clonezone "the UK's first and largest gay retailer since 1982" and says it has served the gay community for 37 years. It adds that its stores offer rapid HIV testing and a "safe spot" for dating app meets, that its social media channels are staffed 7 days a week for conversation and product advice, and that its shops have featured in television and film. These are the retailer's own descriptions of itself, and they matter to an affiliate as context: the page presents a long-running store with a recognizable name in its niche and a community role, which is material a promoter can cite as the brand's own words.

How earning works here

The earning route is a standard retail affiliate arrangement. An affiliate sends visitors to the store, and a sale made through the affiliate's tracked link earns a payment through the network. The program page puts this in a single sentence and hands everything else to Paid on Results, so links, creatives, cookies and reporting are handled on the network side.

What the pages do show is the shape of the store a visitor lands in, and that is the material an affiliate has to work with. The about page describes a huge product range of aromas, lube, sex toys, fashion, underwear and gifts. The brands directory lists labels in alphabetical blocks, among them Bad Dragon, Bathmate, Bike Jocks, BOXER Barcelona, Colt Products, Doc Johnson, Doxy, ElectraStim, Mr S Leather and PUMP!. Individual brand pages exist for Doxy, K9 and PUMP!, and the front page features harnesses, cuff sets, a whip, jockstraps and a concentrated water-based lube powder. An affiliate writing about gear, restraints, underwear or toys for men has a catalog that matches the subject.

Fetish is a real part of that range. The store carries a chastity cage line with its own sizing guide on the site. The guide presents 2 cage designs in 8 sizes and 3 widths, with a calculator that asks for 6 measurements taken over a day or two. It explains that the base rings are sized by inner diameter in 8 sizes from about 38 to 60 millimeters and says first-time buyers most often land on a size 2 or 3 in the standard width. It also invites shoppers to email the store for personal sizing advice. The site also lists a Fetish Week London page in its information menu. For an affiliate, that kind of explanatory content is useful to link to, because it is the sort of page a shopper reads before choosing a size.

The fulfillment side removes work from the affiliate. The about page says all orders are processed through the company's own fulfillment center via a secure server and shipped worldwide in discreet plain packaging, and that customer details are never shared with third parties. The store offers click and collect within 48 hours, which helps UK shoppers near its shops. As of October 2026 the front page also promotes free shipping on UK orders over £50, a 3 for 2 offer on selected items, and sale products marked 25% off. Offers like these change what converts, so an affiliate promoting them should expect them to move.

The information menu points to the policies a promoter will want to read before writing about the store: delivery information, a returns policy, order terms, a price match guarantee, and separate terms for offers and promotional codes. The last of these matters most for anyone who plans to publish a discount code, since the pages that govern how such codes work are the store's own. A newsletter sign-up, a customer account with order history and a customer service section complete the shopper-side picture, and the program page sits in that same menu as an Affiliate Program entry.

Orders can be canceled or amended by emailing the store with the full name, address and order number. The about page warns that an order may be dispatched immediately and cannot be changed once it has gone, which is a point an affiliate may hear about from readers who buy through a link.

Money and rules

The payout model is a retail affiliate commission administered by a third-party network, so the affiliate's agreement is with Paid on Results and the retailer's part is the store, the stock and the orders. The Clonezone pages do not publish a commission rate, cookie period, payout threshold, payout schedule or payout method; those are set at the network sign-up.

What the retailer does state is who it is and how it treats the shoppers an affiliate sends. The trading company is Libertybelle UK Ltd, a registered company with its number and Manchester office printed in the footer. Orders go out in plain packaging, customer details are not shared with third parties, and the brand pages carry the line "Discretion is important to us because it's important to you." Offer and promotional code terms are a separate document, which is the one to read before publishing a code.

Who it suits

The program suits a UK or gay-market affiliate with a review blog, a fetish gear guide, a gift list or a social channel that covers men's toys, jockstraps, harnesses and restraints. The brand mix gives a steady supply of named products to write about, and the shops in Soho, Manchester and Birmingham, plus click and collect, give a local angle.

Its limits are clear. The affiliate terms sit with the network, so rate and payout can only be judged at the sign-up. The store is UK based, which affects delivery expectations for readers elsewhere, although the about page says it ships worldwide. The catalog is male-oriented and fetish-heavy, so a general lifestyle site, or one aimed at women shoppers, will find less to promote.